Middle East Coatings Fair Enterprise Surpasses Expectations

Sinochem New Network News Egypt's first international trade show organized after the political turmoil -- the 18th Middle East Coatings Show, closed recently in Cairo, the capital of Egypt. More than 30 Chinese paint companies actively participated in this three-day exhibition. They generally reflected more than expected gains and expressed confidence in using the show to further develop the markets in the Middle East and North Africa.

China is currently the largest producer of paint products and raw materials, and Chinese companies have a dominant position in the world paint market. With the continuous expansion of the scale, many Chinese companies have begun to expand from the low-end to the high-end market, and more and more overseas markets as the focus of development.

Xu Ying, general manager of Jiangxi Tianguang Chemical Co., Ltd., which produces the "king of white pigments" titanium dioxide, said that since the participation in the exhibition last year, it has been found that the situation in the Middle East is completely different from the previous imagination, and it is an ideal market. The quality of Chinese products is excellent, prices have advantages, and market share is gradually expanding.

The participating Chinese manufacturers were Egypt's first business delegations after the political turmoil. When it comes to the recent turmoil, many companies have expressed their concern at one time. However, due to the importance attached to the Middle East market, they did not abandon this opportunity. After the gradual relaxation of the situation in Egypt, they are encouraged to promote long-term friendly relations between China and Egypt. Come to participate in the exhibition.

Sichuan North Co., Ltd. is the largest company in the industry in the world, accounting for a quarter of global production. Zhang Yongchang, general manager of the company, said that despite the fact that the environment in the Middle East was not very good this year, the actual situation at the show was more than expected. Through this exhibition, they have approached more than 40 customers. The goal of the company's participation is to push the product to the Middle East and African markets. Zhang Yongchang is very confident in achieving this goal.

Lin Yaoyi of Guangzhou Chemicals Import & Export Co., Ltd. stated that the benefits of coming to Egypt are huge, and local customers have demand for many of their products. Xu Ying also said that before coming, he was relatively embarrassed and did not think that the actual results were good. The number of local companies coming to contact more than expected.

The Middle East Coatings Show is the largest exhibition in the area of ​​coating products, raw materials and manufacturing equipment in the region, with nearly 200 companies from more than 30 countries participating.

Chinese companies exhibited collectively under the organization of the Chemical Foreign Economic Cooperation Center and the Chemical Industry Branch of the China Council for the Promotion of International Trade and expanded their influence. During the exhibition, the Minister Counsellor of the Chinese Embassy in Egypt’s Business Office visited the scene and introduced the Egyptian market to the participating Chinese companies.